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Interstellar Brands To Create D2C Fragrance Line with Lily Aldridge

Deal marks the start of partnership between Inter Parfums and IMG Models.

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By: Christine Esposito

Editor-in-Chief

Interstellar Brands LLC, a subsidiary of Inter Parfums, Inc., will develop of a new fragrance line in collaboration with supermodel Lily Aldridge. The deal marks the beginning of a strategic partnership between Interstellar and IMG Models—which manages Aldridge—to develop direct-to-consumer e-commerce fragrance and beauty businesses for IMG Models’ diverse and dynamic client base. Aldridge will work closely with Interstellar to develop a unique, namesake fragrance line and ecommerce site that...

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